The cross-platform campaign advocates for an increased emphasis on overall employee health, engagement and well-being, partnering with the HR industry’s most prominent thought leaders to highlight the importance for employers to expand employee benefit programs…
NEW YORK (PRWEB)
November 08, 2018
The cross-platform campaign advocates for an increased emphasis on overall employee health, engagement and well-being, partnering with the HR industry’s most prominent thought leaders to highlight the importance for employers to expand employee benefit programs, implement HR efficiencies and improve healthcare programs — ultimately helping to create a happier, healthier, more productive workforce; effectively boosting company engagement and retention.
Serial entrepreneur and CEO of VaynerMedia, Gary Vaynerchuk graces the cover of the print publication. Inside, Gary shares his insight on how businesses can engage and retain millennial talent through a revamped company culture. “Recruiting new employees gets easier,” Vaynerchuk adds, “when potential hires witness positive employee engagement.”
The print component of “Employee Well-Being” is distributed within today’s edition of USA Today in Los Angeles, New York, San Francisco, Washington DC/Baltimore, Chicago, Dallas, Houston and Boston with a circulation of approximately 250,000 copies and an estimated readership of 750,000. In addition, it will be distributed at several industry-focused conferences, including the National Business Group on Health’s Workforce Strategy Conference, Health Enhancement Resource Organization’s annual forum, The HRSouthwest Conference and the Human Resource Executive Health & Benefits Leadership Conference. The digital component is distributed nationally, through a vast social media strategy, and across a network of top news sites and partner outlets. To explore the digital version of the campaign click here.
This campaign was made possible with the support of Gary Vaynerchuk, The American Heart Association, Cognoa, Energage, VSP Vision, GrubHub for Work, Seamless Corporate Accounts, Healthstat, HSA Bank, LifeWorks, Lyft Business, Quantum Health, TriNet, Pet Leadership Council, Pet Partners, Global Business Travel Association, Human Resource Executive Magazine, The American Psychological Association, National Association of Worksite Health Centers, the Society for Human Resource Management, the Association for Talent Development, the National Business Group of Health, Human Capital Institute, DallasHR, the National Alliance of Healthcare Purchaser Coalitions, LRP Publications and the Health Enhancement Resource Organization.
Mediaplanet specializes in the creation of content marketing campaigns released through multimedia platforms. We provide our readers with insightful and educational editorial in the fields of their interest, designed to motivate them to take action. Our unique ability to pair the right leaders, with the right readers, through the right platforms, has made Mediaplanet into a global powerhouse in content marketing. We continue to explore and expand our network of partners and clients through the shared interest of providing our readers with the best experience possible.
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